Auckland Agency Hires 'Head of Vibe Checking' to Enhance Internal Brainstorming Synergy
AUCKLAND, 29 April 2024 — In a bold step forward for internal buzzword alignment, boutique creative agency Paisley & Panic has appointed its first-ever 'Head of Vibe Checking'. The new role, created during a three-hour Slack argument about whether the team was too 'low energy', will report directly to the Chief Mood Curator.
The position, filled this week by 27-year-old Florence Carnaby (formerly a DJ, podcast guest, and occasional Kombucha brewer), will be responsible for regulating the emotional fragrance of all brainstorms, off-sites, and client debriefs. According to the official job description, her duties include 'pre-approving colour palettes for slide decks based on how Wednesday feels', policing acoustic guitar during Monday check-ins, and resetting energy using magnesium spray whenever someone says “y’know what’s trending on TikTok?”
“This industry moves fast,” said agency co-founder Stefan Bell, wearing double corduroy and sipping what appeared to be a beetroot-based latte. “Creative flow can be blocked by stale vibes. Florence ensures that if, say, we’re pitching shoe deodorant to Gen Z, we’re doing it with the right mood board and moon phase approval.” The agency has also contracted a local crystal reader to assess the 'emotional pH' of client briefs.
Sources inside the agency report that Florence’s first major contribution was relocating the creative team from the open-plan area (next to the very loud fish tank) to an unused nap pod, where she introduced soft lighting and a playlist titled “Lo-Fi Strategy Vol. 3”. Early feedback suggests productivity has remained the same but now features significantly more vintage incense and unnecessary talk of star signs.
The position, filled this week by 27-year-old Florence Carnaby (formerly a DJ, podcast guest, and occasional Kombucha brewer), will be responsible for regulating the emotional fragrance of all brainstorms, off-sites, and client debriefs. According to the official job description, her duties include 'pre-approving colour palettes for slide decks based on how Wednesday feels', policing acoustic guitar during Monday check-ins, and resetting energy using magnesium spray whenever someone says “y’know what’s trending on TikTok?”
“This industry moves fast,” said agency co-founder Stefan Bell, wearing double corduroy and sipping what appeared to be a beetroot-based latte. “Creative flow can be blocked by stale vibes. Florence ensures that if, say, we’re pitching shoe deodorant to Gen Z, we’re doing it with the right mood board and moon phase approval.” The agency has also contracted a local crystal reader to assess the 'emotional pH' of client briefs.
Sources inside the agency report that Florence’s first major contribution was relocating the creative team from the open-plan area (next to the very loud fish tank) to an unused nap pod, where she introduced soft lighting and a playlist titled “Lo-Fi Strategy Vol. 3”. Early feedback suggests productivity has remained the same but now features significantly more vintage incense and unnecessary talk of star signs.