Auckland Agency Declares Full Victory Over Internal Meeting Snacks
In what insiders are calling “Q2's most decisive operational win”, Auckland-based creative agency Small Truths has formally announced that, after months of passive-aggressive Slack threads and several near-resignations, they have successfully standardised the meeting room snack format.
The new policy, dubbed 'Project Munchable', mandates a strict three-tier offering: 1) One savoury option (cheese-flavoured rice crackers only), 2) one sweet (fruit bursts, despite GDPR concerns raised over their stickiness), and 3) a “gesture towards wellness”—currently a bruised red apple placed in a small Terracotta saucer labelled 'Mental Health Fuel'. The saucer cannot be washed, per an internal memo, “until the apple is finished or grows sentient.”
“It’s about consistency,” said strategy director Belinda York, who once tried to bring cut mango to a briefing and was publicly shamed for needing a fork. “People say creativity thrives on chaos. But have you tried writing a pitch deck while navigating a table of assorted nougat?”
The agency is also trialling a new ‘Snack Silo’ system, where departments can apply for access to non-standard snack formats via a quarterly pitch process. The media team recently secured a mini fridge for hummus, while accounts was denied approval for ‘meat sticks’ after HR flagged them as “hostile to vegetarians and to noses.”
Industry analysts agree it’s a bold move. Some even speculate the agency may attempt to trademark 'Snack Equity®' by next fiscal. For now, they’re celebrating the win—and finishing a smear of lukewarm cashew spread with renewed purpose.
The new policy, dubbed 'Project Munchable', mandates a strict three-tier offering: 1) One savoury option (cheese-flavoured rice crackers only), 2) one sweet (fruit bursts, despite GDPR concerns raised over their stickiness), and 3) a “gesture towards wellness”—currently a bruised red apple placed in a small Terracotta saucer labelled 'Mental Health Fuel'. The saucer cannot be washed, per an internal memo, “until the apple is finished or grows sentient.”
“It’s about consistency,” said strategy director Belinda York, who once tried to bring cut mango to a briefing and was publicly shamed for needing a fork. “People say creativity thrives on chaos. But have you tried writing a pitch deck while navigating a table of assorted nougat?”
The agency is also trialling a new ‘Snack Silo’ system, where departments can apply for access to non-standard snack formats via a quarterly pitch process. The media team recently secured a mini fridge for hummus, while accounts was denied approval for ‘meat sticks’ after HR flagged them as “hostile to vegetarians and to noses.”
Industry analysts agree it’s a bold move. Some even speculate the agency may attempt to trademark 'Snack Equity®' by next fiscal. For now, they’re celebrating the win—and finishing a smear of lukewarm cashew spread with renewed purpose.