Creative Director Joins Cult, Agency Still Hits Deadline
In a stunning show of productivity, local agency ThunderHand successfully delivered a full campaign rollout for a major tyre client this week, despite their Creative Director joining an esoteric moon-based cult called The Order of the Gripping Hand.
According to internal emails, Jeremy Langton, 44, began attending lunar alignment retreats last month and now refuses to review any creative work unless it's been 'energetically cleansed by quartz grid'. Oddly, this hasn’t slowed the team. In fact, account manager Lily Chen says they've actually been "weirdly efficient" since Jeremy's absence, with fewer last-minute layout swaps and zero requests to make the logo 17% warmer.
The campaign in question features a symbolic wombat named Terry who traverses rugged terrain to promote the resilience of Saturnia radials. The pitch was originally rejected by Langton for being "too marsupial-forward" but was revived in his absence after a mid-week Slack poll.
Agency leadership says they support Langton’s spiritual journey and believe his new lifestyle will only enhance his mind-mapping capabilities. He has agreed to return twice a month to conduct 'creative energy vortex audits', which apparently involve him placing coasters under staff chairs while humming in F-sharp.
As of press time, Terry the wombat is testing well in Te Awamutu. Focus group participants described him as "trustworthy", "less aggressive than the possum one", and "probably good at parallel parking".
According to internal emails, Jeremy Langton, 44, began attending lunar alignment retreats last month and now refuses to review any creative work unless it's been 'energetically cleansed by quartz grid'. Oddly, this hasn’t slowed the team. In fact, account manager Lily Chen says they've actually been "weirdly efficient" since Jeremy's absence, with fewer last-minute layout swaps and zero requests to make the logo 17% warmer.
The campaign in question features a symbolic wombat named Terry who traverses rugged terrain to promote the resilience of Saturnia radials. The pitch was originally rejected by Langton for being "too marsupial-forward" but was revived in his absence after a mid-week Slack poll.
Agency leadership says they support Langton’s spiritual journey and believe his new lifestyle will only enhance his mind-mapping capabilities. He has agreed to return twice a month to conduct 'creative energy vortex audits', which apparently involve him placing coasters under staff chairs while humming in F-sharp.
As of press time, Terry the wombat is testing well in Te Awamutu. Focus group participants described him as "trustworthy", "less aggressive than the possum one", and "probably good at parallel parking".